Social Media Marketing – ABBEY CENTRE
Objective: increase online reach and engagement for Abbey Centre sponsored Dirty Dancing style fundraiser event for Northern Ireland Children’s Hospice at Movie House, Glengormley.
- Bout Yeh created a £100 Gift Certificate and Tickets for Two prize.
- x5 unique client branded story posts created and published across Bout Yeh’s Social Media (SM) Channels (x4 photo and x1 video)
- shared on Abbey Centre, Movie House and NI Hospice SM over agreed timeframe.
- quadrupled online engagement
- facilitated maximum event attendance
- after event PR (event photography) on Movie House and Abbey Centre in-house SM and media outlets.
Photography: Bout Yeh (Stephen S T Bradley)
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