Social Media Marketing Consultants Belfast - Abbey Centre SMM campaign overview photo. Photo by Bout Yeh used in a Social Media Marketing campaign across Bout Yeh's Social Media platforms for Abbey Centre Northern Ireland.

Social Media Marketing  – ABBEY CENTRE

Objective: increase online reach and engagement for Abbey Centre sponsored Dirty Dancing style fundraiser event for Northern Ireland Children’s Hospice at Movie House, Glengormley.

Action:

  • Bout Yeh created a £100 Gift Certificate and Tickets for Two prize.
  • x5 unique client branded story posts created and published across Bout Yeh’s Social Media (SM) Channels (x4 photo and x1 video)
  • shared on Abbey Centre, Movie House and NI Hospice SM over agreed timeframe.

Outcome:

  • quadrupled online engagement
  • facilitated maximum event attendance
  • after event PR (event photography) on Movie House and Abbey Centre in-house SM and media outlets.

Photography: Bout Yeh (Stephen S T Bradley)

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